WHY • You want to communicate something in a way that will engage your audience and be remembered.
WHAT • Whether you are preparing a presentation, a training or a brainstorming session, the information design and use of metaphors in a functional illustration can help you get the message across.
In editorial illustration the ideation phase is crucial. To come up with great concepts and smooth out the collaboration, I ask critical questions during the briefing and provide options at each intersection. I always validate an idea before continuing with it, and aim for easy to read images that are beautiful, fun and smart.
As a cultural anthropologist I am interested in making sense of a social environment through independent research and analysis. I approach graphic journalism in a similar way, with the added benefit of the visual medium to present my findings to the reader in a much more compelling way.
I have done both visual essays (based on literature research) and graphic journalism (based on fieldwork). While my stories are always grounded in reality, I like to tell them from a personal perspective that gives readers something to agree or disagree with, to help them sharpen their own opinion.
In a time of 'fake news' and a growing distrust of mainstream media, alternative forms of journalism like this are both refreshing and necessary in order to stand out and involve today's audiences in the myriad global challenges we face.
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While my client work is very cerebral and intentional, my personal work tends to be more intuitive and emergent, sometimes with more of a design focus. I enjoy exploring new media ranging from ink and paper paintings to wood and fabrics.
I am a Dutch illustrator based in Amsterdam, the Netherlands.
My passion is to create images that are both “good to see and good to think”: to translate great ideas into visuals that are aesthetic yet meaningful.
I am a self-taught artist with an academic background in artificial intelligence and cultural anthropology. I still rely on the fieldwork methods and analytical thinking cultivated there when illustrating complex concepts. I aim to translate these into accessible, visual stories that anyone can understand.
I work with a mix of digital and traditional media, using a Wacom tablet and Chinese ink.
When I am not drawing I like to practice recurve archery and learn new languages.
The pandemic wiped out all the plans I had for the year, so I was very happy when Nesta and Storythings approached me during this time to do two comics. They are part of a special series on the impact that AI and CI (collective intelligence) will have on our societies in the not-so-distant future. Learn more about the project here.